Variety
·entertainment
·2 hours ago
YouTube Sees Growing Share of Consumers Eager to Watch Its Videos
YouTube is attracting viewers across all age groups, not just younger audiences, as millennial users age into their peak earning years. Brian Albert, managing director of YouTube Media Partnerships for Google, told advertisers Wednesday that older millennials now turning 45 maintain the same viewing habits developed in their youth.
Summary by Glance · Variety
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