TMZ ·entertainment ·2 hours ago

Blake Lively's backlash damages business deals with Kroger, Princess Cruises, Brightline

Blake Lively's team privately expressed alarm as backlash from "It Ends With Us" promotion damaged business partnerships, newly unsealed case documents show. Kroger told Betty Booze representatives on September 10 it expected negative sales impact, while Princess Cruises and railroad company Brightline also paused deals citing the controversy. Lively settled her lawsuit against co-star Justin Baldoni.

Summary by Glance · TMZ

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