The Guardian Australia ·general ·5 hours ago

ACCC concludes case against Woolworths over misleading price drop promotions

Australia's competition regulator concluded its case against Woolworths on Friday, alleging the supermarket used misleading "Prices Dropped" promotions to disguise price increases between 2021 and 2023. The ACCC claims Woolworths temporarily inflated prices before discounting them to levels still higher than long-term shelf prices. A verdict is expected later this year, following a similar February trial against rival Coles.

Summary by Glance · The Guardian Australia

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