The Guardian Australia
·general
·1 hour ago
Fake fans, fake buzz? How your favourite band got big – podcast
A marketing company's revealed tactics for promoting bands like Geese sparked backlash from fans who felt deceived about their genuine fandom. Culture journalist Shaad D'Souza explores why music lovers felt angry, while reporter Eamonn Forde examines why publicity machines resort to extreme tactics to break through crowded markets.
Summary by Glance · The Guardian Australia
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