The Age
·general
·1 hour ago
Influencers and right-wing outlets tank Cracker Barrel stock through manufactured outrage campaign
Social media influencers and right-wing media outlets manufactured outrage over Cracker Barrel's planned logo redesign in August, claiming it represented "woke" values threatening America. The coordinated campaign caused the company to lose $153 million in market value before reversing course. Experts call this "angertainment"—exploiting human outrage responses for engagement and political power.
Summary by Glance · The Age
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