The Guardian Australia
·general
·2 hours ago
Ube cocktails and coffees surge in UK following viral social media success
Ube cocktails and coffees have surged in popularity across the UK, following their viral success on social media. Starbucks and Costa introduced ube drinks to their UK stores last month, capitalizing on the vibrant color and unique flavor profile. A Mintel report highlights that 49% of consumers are motivated to purchase drinks featured online.
Summary by Glance · The Guardian Australia
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