Variety
·entertainment
·2 hours ago
Mythical celebrates 3,000th episode, growing live touring operation and audience reach
Mythical, the company behind 'Good Mythical Morning,' celebrated its 3,000th episode, showcasing its growth in the creator economy. COO Jacob Moncrief shared insights at Variety's Entertainment Marketing Summit, highlighting a live touring operation that sold 40,000 seats last year. The company maintains a strong audience connection, with over 50% of viewership now coming from living room screens.
Summary by Glance · Variety
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