From 5,000 followers to over a million: New Zealand World Cup player

From 5,000 followers to over a million: NZ World Cup player finds social media fame Tim Payne identified as least-known player by Argentinian influencer Tim Payne identified as least-known player by Argentinian influencer Campaign launched to make defender a ‘hero’ before tournament Campaign launched to make defender a ‘hero’ before tournament New Zealand defender Tim Payne has become an unlikely.

Summary by Glance · The Guardian Australia – Sport