Variety
·entertainment
·4 hours ago
Sony Pictures CEO urges theaters to cut 30 minutes of ads
Sony Pictures CEO Tom Rothman urged theater owners at CinemaCon to reduce the 30 minutes of trailers and commercials before movies. He stated that frequent moviegoers now arrive late to avoid the ads, leading to lost promotional opportunities. Rothman emphasized the need for originality in films to ensure the survival of the movie-going experience.
Summary by Glance · Variety
Next
Loving doing this? 🎉
Take it further — get the full app and never miss a moment of what's happening in Australia.
Breaking news alerts
Instant lock-screen notifications the moment big stories break across Australia.
Australian news & events
Politics, sport, weather, local events — all in one swipeable feed, updated around the clock.
Stay ahead of the news cycle
30-second summaries so you're always informed, even on your busiest days.
Loading article…
This publisher's site can't be shown here due to their security settings.
Open full article →No source link available for this article.
✨
Ask AI