Variety ·entertainment ·2 hours ago

The Micro Pitch: Why Brands Are Flocking to Microseries

The Micro Pitch: Why Brands Are Flocking to Microseries At this year’s Cannes Lions, ultra-shortform vertical shows will roar as a buzzy medium for marketers Feel-Good Digital Publisher Upworthy Gets New CEO: Amanda Farrand, Alum of Imagine Entertainment and Hello Sunshine 17 hours ago CAA, TPG Form $250 Million Holding Company to Acquire Businesses Led by YouTubers and Other Creators.

Summary by Glance · Variety

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